“Artificial Intelligence is about replacing Human decision-making with more sophisticated technologies.” – Falguni Desai.
Artificial Intelligence is the latest technological wonder by humans. It has changed the conventional ways of doing tasks, which has proved to be a boon for businesses.
Attracting leads and customers was never easy, and intensive competition in marketing has made it more difficult. So, from multinational companies to SMEs and solopreneurs, everyone has been using AI for marketing.
Manually employing marketers to prepare accurate copies, prepare sheets of contact details, and make audio and video content while analyzing metrics is time-consuming. Consequently, AI has taken up all these tasks to let your marketers focus on other work and help them capitalize on their creativity further.
If you are a marketer, SME owner, freelancer, or SEO expert, we have brought you a list of the top 10 best AI Marketing Tools that can improve your company’s success. You can employ these tools to plan, execute and automate your marketing strategies with them and witness the benefits yourself.
Why Use AI Marketing Tools?
The rules and techniques of marketing have changed in recent years. You need to make a strong presence on multiple platforms and consistently stay in sight of your target audience, which can be challenging.
To meet the changing demands, AI Marketing Tools specialize in creating original content and visuals to maintain a consistent presence on the Internet. Alongside this, it performs analysis of massive data to make data-based decisions in the future.
Keeping up the balance with competitors and target audiences, AI Marketing Tools brings you details about both of them. It gives you a clear idea about your competitors and their strategies in the industry.
Simultaneously, it analyses the behavior and preferences of your target audiences. This helps to personalize their messages and convert leads effectively.
Since all these tasks are performed by tools instantly, you can save the time and effort of your marketing team. Additionally, there are several other benefits of using AI marketing tools:
- It helps you to personalize Content and messages
- Increases productivity of your organization
- Boosts customer engagement
- Gives competitive engagement
After understanding why you must use AI tools for marketing, let’s tell you about the top 10 AI marketing tools you need for your business.
|1||Jasper.ai||Copywriting||$59 (monthly), $49 (annually) (Boss Plan)|
|2||Krisp.ai||To Remove Background Noise||Free Plan, Pro plan $8 per month Business plan $10 per month|
|3||Sheeter.ai||For Excel Formula Generation||Bronze Plan $0.99 & Diamond Plan $24.99|
|4||Grammarly||For making grammatically accurate content||Free Plan $25/seat/month (Premium Plan)|
|5||ChatGPT||For generating Content||Free Plan Subscription Plan- $20 per month|
|6||Surfer SEO||For preparing SEO-optimized content||The entry-level option is their $49/month (paid annually) or $59/month (paid monthly) plan.|
|7||Synthesia||For Video||For Personal Plan- $30 per month. Customized plans for businesses|
|8||WordTune||To rephrase Content||Free: $0 Premium: $9.99/month; $119.88/year|
|9||DALL·E 2||For creating realistic images and Art||It takes approximately $0.13 to create an image.|
|10||Midjourney||Make Images from Text||Free plan, a $10/mo plan, a $30/mo plan & a new $60/mo plan.|
Top 10 AI Marketing Tools to Use in 2023
Several AI marketing tools are available, but not every tool gives quality results. So, we have listed out the top 10 AI marketing tools that you must use in 2023 to grow your business.
Do you want a tool to create high-quality AI copies instantly?
High-quality copies are essential for marketing purposes on the Internet. You need persuasive copies for email marketing, print, and Facebook ads. Jasper AI is a tried and trusted tool to create high-quality copies within seconds.
It has over 50 writing skills like templates for creative stories, novel writing, copies with AIDA formula, Blog outlines, sentence expander, product descriptions, and LinkedIn Bio writing. So, it’s a one-stop tool to serve all your copywriting needs.
Jasper AI helps to increase your ROI by up to 400%, which will be an excellent addition to your marketing strategies. Moreover, it reduces nearly 80% time that you will otherwise write on preparing the first draft for your content. All in all, Jasper is among the top AI content writing tools in the market. Also, if you’re looking to try out Jasper.ai, you can check out my article on Jasper free trial to get access to 10,000 words of a free trial.
- Prepares customized copies in-line with your brand’s style
- Ensures complete security of your data
- Gives options for team membership
- Option to customize your subscription plan for business
- Provide a document editor
- It has a plagiarism Checker
- It provides a chance for Grammarly integration
Want to make sure that there are no distractions in your business calls?
If so, you can use Krisp.ai, which eliminates all kinds of background echoes and noises from your calls. It ensures that you can concentrate on your calls and speak with confidence rather than feeling distracted.
After using Krisp.ai, you will not have to ask your family members or co-workers to stay quiet until you finish the call. Apart from improving your speaking skills, it keeps the details and insights of your call secured.
It is an easy-to-use tool that can be used for calls with clients and team members to ensure clarity of communication. Moreover, you get quality supper whenever you face any problems.
- Easy-to-use Interface
- It comes with a battery-saving Mode
- Three types of plans, i.e., free, Professional, and Business
- Audio Conferencing Integration
- Video Conferencing Integration
- Easy to set up
Do you spend several hours manually working on Sheets and writing formulas on your own?
If yes, you can save time by using Sheeter.ai, an AI-powered assistant, which can surely improve your Excel productivity and help you generate formulas for any type of need. And with the power of AI, this tool can help you generate Excel formulas in seconds.
All you need to do is, enter your query and click on the “Generate Now” button to quickly generate a formula as per your needs. It is fast, accurate, and save your time and effort. Plus, this tool can help you generate formulas for both Microsoft Excel and Google Sheets.
This tool will surely be a life savior for businesses and marketers who spend half of their life generating Excel formulas based on their needs or for someone who’s figuring out the trickiest Excel formulas for themselves. Further, you can do all this for just $0.99/month. Isn’t it insane?
- Produces Instant results
- Generates reliable Formulas
- Option to Customise as per needs
- Increases Productivity and Saves time
Do you put much effort into checking and correcting the grammatical errors in your copies?
A grammatical mistake can make a copy look unprofessional and put a wrong impression about a brand. So, marketers and copywriters need to ensure that all their content is free from grammatical errors that take time.
So, the AI-powered Grammarly tool is a unique tool designed to identify and eliminate all kinds of grammatical errors from your content. It works on mobile and desktop devices to write error-free content for blogs, messages, copies, and Social Media.
You can use the Grammarly website or even use the Chrome extension to correct your grammar mistakes. Along with grammatical errors, it helps to improve the clarity, fluency, and tone of a copy as per your need. If you’re interested in Grammarly, I have written a detailed guide on Grammarly free vs. premium, which might come in handy if you’re planning on choosing Grammarly as your personal AI marketing tool. You can also check the list of free Grammarly alternatives if you think that Grammarly premium is too costly for you.
- Helps to make error-free copies
- Improves tone, fluency, and clarity of content
- Changes hard-to-read sentences
- Comes with unique plans for teams and organizations
- It has an additional Plagiarism Checker tool
- Integrates easily with Microsoft Word and Google Docs.
Do you have a topic but no time to write blogs or other content?
In that case, you can use an AI-powered ChatGPT to provide content on various topics. It can be used for text generation, making conversations, and providing relevant answers to any question.
It can help you generate social media content, captions, blogs, articles, website content, tag lines, and more within seconds. It gives accurate answers in simple language within seconds.
So you don’t have to waste time brainstorming and preparing content. ChatGPT’s easy-to-use Interface is ideal for beginners and expert users alike. Moreover, it quickly understands human commands doing your work.
- High level of accuracy
- Advanced natural language processing
- Immediate results
6. Surfer SEO
Are you looking for an AI tool to help you with your Website’s SEO?
SEO is essential for all businesses to be at the top in search results for your niche. It brings a lot of organic traffic, and this is where Surfer SEO can help you.
You can use the Surfer SEO to boost the SEO strategy of your website’s content to increase the website visibility and traffic. It helps to structure blogs and articles for your website. Moreover, it gives a detailed list of relevant keywords for your website content.
At the same time, Surfer SEO gives real-time feedback on on-page optimization with content scores. If you spend a lot of time preparing blogs, this tool helps to generate a detailed outline for it with potential headlines making things easy.
- Get real-time SEO metrics for your website
- Available in Multiple Languages
- It comes with a Plagiarism Checker tool
- Offer multiple Integrations with Leadings Apps and marketing tools
- It has a Special growth Management Platform
Are you looking for a tool that will enable you to create catchy videos for your brand within seconds?
Videos are one of the most important forms of visual content that engages audiences. But it takes a lot of time to shoot and edit the perfect videos. But AI has made this task easy with Synthesia- an AI power video maker tool.
It is a one-stop platform that helps to create Videos. Synthesia can make videos from Plain text within minutes. It is used by hundreds of companies and makes videos in more than 120 languages.
As video-making is a time-consuming task, Synthesia saves nearly 80% of the time and budget of companies and marketing budgets. This tool can make multiple kinds of videos for your brand, like How-to videos, Training videos, or marketing videos as per need.
- Creates Marketing videos within seconds
- Offers easy option for updates
- Option to share and embed MP4 videos.
- Suitable for beginners with no video editing skills
- It comes with a built-in screen recorder and media library
- More than 60+ Customisable Video Templates
Are you looking for a tool that rephrases your content to make it more attractive and appealing?
For that purpose, you need to look no more ahead because Word Tune is all you need. It will help you change the tone of your content as per need. Also, it can make your copy more clear and more compelling.
WordTune can rewrite your content and expand or shorten it. Moreover, it can change the tone into casual or formal styles. The tool helps you find synonyms and has a plagiarism checker to ensure you post original content.
Apart from rewriting and changing tones, it can help you create content copies with its AI writing features. Moreover, it has a YouTube video summarises tool to create an instant summary of length videos and share it for future use. All in all, WordTune is among the best paraphrasing tools and AI article rewriting right now in the market.
- It can be used in a Chrome Extension
- Offers integration with Microsoft Word
- Has a particular plan for teams
- It comes with an AI writing tool
- Has Plagiarism Checker Tool
9. DALL·E 2
Do you spend hours making relevant images for your articles and websites?
If yes, you can save that time by instantly generating realistic images with an AI-powered DallE-2 tool. It creates pictures and Art descriptions from natural language suitable for beginners.
DallE-2 creates original images that prevent any copyright violations. At the same time, you don’t have to spend money purchasing the same subscription of stock images used by every website that will make your pictures unique.
This tool helps to create unique and personalized images based on your required concept, attribute, and style. So, this tool will make your work easy and quick.
- Accepts prompts in natural language
- Creates realistic and high-resolution images
- Simple editing and quick retouching
- Produces multiple iterations of an image
Are you looking for unique images instead of the same stock images for your website and articles?
Midjourney is an independent research lab powered by AI that is used to create images from Text. It creates high-definition artwork that can help you get perfect visuals for your marketing purposes.
You can use your imaginative powers to write any prompt and get its image within minutes. So you don’t have to spend hours using complex software to make it. At the same time, you don’t need to look through need or stock image folders to find a similar image.
Midjourney creates movie-like images where you can add different types of elements like characters, props, or backgrounds as per need. Moreover, it has a simple interface that makes realistic photos seem like a real camera took them.
- Creates realistic images
- Uses natural language for commands
- Capable of generating longer images
- Makes High-quality images
Frequently Asked Questions
Q.1 What AI is used in Marketing?
Artificial Intelligence (AI) is used in marketing to make data-based decisions, collect and analyze data, automate tasks, understand customer behavior, and more. AI is used primarily in digital marketing for quick work and consistency.
Q.2 What is the best AI tool for businesses?
Businesses use AI tools for automation and marketing activities. Grammarly is an AI tool to correct grammatical errors in copies. Also, Jasper.ai generates more than 50 kinds of different copies for marketing purposes.
Q.3 What are some examples of AI in marketing today?
Some famous examples of AI in marketing are tools like:
- Surfer SEO
Q.4 What are AI Trends for 2023?
The most popular AI trends for 2023 include using natural language commands for content generation, automation, and data analysis, which brands and marketers popularly use.
Q.5 How to use AI in Digital Marketing?
Artificial Intelligence (AI) is used in Digital Marketing to improve the customer experience. AI helps with the proper planning and execution of digital marketing strategy much more efficiently. There are content creation tools, chatbots, image recognition, accessing consumer preferences for personalization, and much more.
The Bottom Line
We have reached the end of this article, and you would have understood that AI has changed marketing rules. There are several AI marketing tools that MNCs use for SMEs and freelancers to ensure the efficiency of their marketing activities. At the same time, it helps to execute tasks, saving time and increasing productivity quickly.
There are popular AI marketing tools like Jasper.ai, Krisp.ai, Grammarly, Synthesia, WordTune, Surfer SEO, and ChatGPT, among others, that automate marketing activities. Moreover, it will help you maintain consistency in digital Marketing.
Every business owner and marketer must try these tools to execute essential marketing tasks within seconds and ensure the success of their business.